FIAT® Backstage Snapshots

To thank our fans, we are sharing some of the most compelling fan stories submitted throughout the year in our brand-new Snapshots video series. This series celebrates you, the fan, by featuring stories that are as interesting and diverse as you are.

This month we meet Tony Endleman, a young writer from Omaha, Nebraska who channels his creativity on the road in his FIAT® 500.

Catch Tony in the Snapshots video below.

Does your FIAT 500 have a deep personal meaning to you? What fuels the connection that you share? We encourage you to tell us your story, like Tony did, in the FIAT Story Booth, and our next Snapshots feature could be about you!

The post FIAT® Backstage Snapshots appeared first on FIAT Backstage.

Source: http://blog.fiatusa.com/you/tony-endleman/

Into the Green | Celebrity Charity Auction

For the second year in a row we rolled out the green carpet for the star-studded “Into the Green” charity auction hosted by Hugh Jackman.

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As part of the event, we supplied ten 500e vehicles personalized by Hollywood’s biggest stars to benefit the Motion Picture & Television Fund (MPTF). Each of the vehicles included an etched signature on the FIAT glove box by the participating celebrity who embraced the opportunity to help their peers receive the support they need after all of the years of dedication and professionalism to the entertainment industry.

“The FIAT brand’s partnership with MPTF brings electric power and star power together for a good cause,” said Jason Stoicevich, head of FIAT Brand North America. “The funds raised as part our Celebrity FIAT 500e ‘Into the Green’ charity auction will help support the MPTF’s initiatives.”

"Hugh Jackman... One Night Only" Benefiting MPTF

During the evening’s festivities, the FIAT 500e, personalized by Hugh Jackman, was auctioned off LIVE, receiving a winning bid of $50,000. The remaining nine FIAT 500e vehicles were up for grabs to bidders on eBay Motors.

Check out the list of celebrity FIAT 500e vehicles that went up for auction, and tell us whose all-electric Cinquecento you would most like to take for a cruise along the Pacific Coast Highway.

The post Into the Green | Celebrity Charity Auction appeared first on FIAT Backstage.

Source: http://blog.fiatusa.com/events/into-the-green/

Experience The FIAT® 500L: Where More Room Means More Possibilities.

Tap into your inner urban explorer and experience the FIAT® 500L: where more room means more possibilities.

FIAT 500L

The “L,” representing larger, is precisely what the FIAT® 500L is compared to its precursor, the FIAT 500. The 500L brings more interior space, more doors, more passenger seating and more fun, all with the iconic Italian style you have come to expect from the FIAT brand.

FIAT 500L Backseat

The efficient new design adds two rear doors and an extra passenger seat to boost both functionality and comfort for up to five people. With 42% more cargo volume then the FIAT 500, the 500L expands the wheelbase over two feet while adding half a foot in both overall height and width to the exterior of the vehicle. You can even savor seamless panoramic view though the expansive greenhouse and optional dual-pane sunroof that exposes natural sunlight for a bright, spacious feel.

multiair

A 1.4-liter MultiAir® Turbo engine, rated at 160 horsepower with 184 ft.-lb. of torque for great flexibility, powers this turbocharged vehicle. A six-speed manual transmission boosts efficiency, while allowing drivers greater control and precision. A unique six-speed dual dry clutch transmission is also optional.

The innovative electro-hydraulic variable intake-valve technology dramatically cuts fuel consumption and reduces carbon dioxide emissions by between 10 and 25 percent.

FIAT 500L

Rather than reaching for your smartphone, the advanced Uconnect® 5.0 in-car technology enables hands-free calling through Bluetooth-equipped smartphones. The system can also “read” texts received on paired phones* equipped with both Bluetooth and Message Access Profile (MAP). You can even reply to text messages by selecting from a list of 18 pre-defined responses – all by using voice recognition.

Uconnect® 6.5 is an additional option that equips FIAT 500L drivers with up to 6.5 inches of touchscreen interface capable of hands-free communication and navigation for even more convenient driving. Both Uconnect® 5.0 and 6.5 come with a one-year SiriusXM Satellite Radio subscription so that you can stay up-to-date on your favorite music and news programs.

The FIAT 500L blends the Italian flair of the original Cinquecento while offering technical solutions for a stylish ride.

For more information on the FIAT 500L visit FIATUSA.com where you can also find a local dealer and schedule a test drive today!

*Voice Text Reply and Voice Texting features require a compatible mobile device enabled with Bluetooth® Message Access Profile (MAP). iPhone and some other smartphones do not currently support Bluetooth® MAP. Visit www.UconnectPhone.com for system and device compatibility.

The post Experience The FIAT® 500L: Where More Room Means More Possibilities. appeared first on FIAT Backstage.

Source: http://blog.fiatusa.com/vehicles/experience-fiat-500l-room-means-possibilities/

Experience The FIAT® 500L: Where More Room Means More Possibilities.

Tap into your inner urban explorer and experience the FIAT® 500L: where more room means more possibilities.

FIAT 500L

The “L,” representing larger, is precisely what the FIAT® 500L is compared to its precursor, the FIAT 500. The 500L brings more interior space, more doors, more passenger seating and more fun, all with the iconic Italian style you have come to expect from the FIAT brand.

FIAT 500L Backseat

The efficient new design adds two rear doors and an extra passenger seat to boost both functionality and comfort for up to five people. With 42% more cargo volume then the FIAT 500, the 500L expands the wheelbase over two feet while adding half a foot in both overall height and width to the exterior of the vehicle. You can even savor seamless panoramic view though the expansive greenhouse and optional dual-pane sunroof that exposes natural sunlight for a bright, spacious feel.

multiair

A 1.4-liter MultiAir® Turbo engine, rated at 160 horsepower with 184 ft.-lb. of torque for great flexibility, powers this turbocharged vehicle. A six-speed manual transmission boosts efficiency, while allowing drivers greater control and precision. A unique six-speed dual dry clutch transmission is also optional.

The innovative electro-hydraulic variable intake-valve technology dramatically cuts fuel consumption and reduces carbon dioxide emissions by between 10 and 25 percent.

FIAT 500L

Rather than reaching for your smartphone, the advanced Uconnect® 5.0 in-car technology enables hands-free calling through Bluetooth-equipped smartphones. The system can also “read” texts received on paired phones* equipped with both Bluetooth and Message Access Profile (MAP). You can even reply to text messages by selecting from a list of 18 pre-defined responses – all by using voice recognition.

Uconnect® 6.5 is an additional option that equips FIAT 500L drivers with up to 6.5 inches of touchscreen interface capable of hands-free communication and navigation for even more convenient driving. Both Uconnect® 5.0 and 6.5 come with a one-year SiriusXM Satellite Radio subscription so that you can stay up-to-date on your favorite music and news programs.

The FIAT 500L blends the Italian flair of the original Cinquecento while offering technical solutions for a stylish ride.

For more information on the FIAT 500L visit FIATUSA.com where you can also find a local dealer and schedule a test drive today!

*Voice Text Reply and Voice Texting features require a compatible mobile device enabled with Bluetooth® Message Access Profile (MAP). iPhone and some other smartphones do not currently support Bluetooth® MAP. Visit www.UconnectPhone.com for system and device compatibility.

The post Experience The FIAT® 500L: Where More Room Means More Possibilities. appeared first on FIAT Backstage.

Source: http://blog.fiatusa.com/vehicles/experience-fiat-500l-room-means-possibilities/

Experience The FIAT® 500L: Where More Room Means More Possibilities.

Tap into your inner urban explorer and experience the FIAT® 500L: where more room means more possibilities.

FIAT 500L

The “L,” representing larger, is precisely what the FIAT® 500L is compared to its precursor, the FIAT 500. The 500L brings more interior space, more doors, more passenger seating and more fun, all with the iconic Italian style you have come to expect from the FIAT brand.

FIAT 500L Backseat

The efficient new design adds two rear doors and an extra passenger seat to boost both functionality and comfort for up to five people. With 42% more cargo volume then the FIAT 500, the 500L expands the wheelbase over two feet while adding half a foot in both overall height and width to the exterior of the vehicle. You can even savor seamless panoramic view though the expansive greenhouse and optional dual-pane sunroof that exposes natural sunlight for a bright, spacious feel.

multiair

A 1.4-liter MultiAir® Turbo engine, rated at 160 horsepower with 184 ft.-lb. of torque for great flexibility, powers this turbocharged vehicle. A six-speed manual transmission boosts efficiency, while allowing drivers greater control and precision. A unique six-speed dual dry clutch transmission is also optional.

The innovative electro-hydraulic variable intake-valve technology dramatically cuts fuel consumption and reduces carbon dioxide emissions by between 10 and 25 percent.

FIAT 500L

Rather than reaching for your smartphone, the advanced Uconnect® 5.0 in-car technology enables hands-free calling through Bluetooth-equipped smartphones. The system can also “read” texts received on paired phones* equipped with both Bluetooth and Message Access Profile (MAP). You can even reply to text messages by selecting from a list of 18 pre-defined responses – all by using voice recognition.

Uconnect® 6.5 is an additional option that equips FIAT 500L drivers with up to 6.5 inches of touchscreen interface capable of hands-free communication and navigation for even more convenient driving. Both Uconnect® 5.0 and 6.5 come with a one-year SiriusXM Satellite Radio subscription so that you can stay up-to-date on your favorite music and news programs.

The FIAT 500L blends the Italian flair of the original Cinquecento while offering technical solutions for a stylish ride.

For more information on the FIAT 500L visit FIATUSA.com where you can also find a local dealer and schedule a test drive today!

*Voice Text Reply and Voice Texting features require a compatible mobile device enabled with Bluetooth® Message Access Profile (MAP). iPhone and some other smartphones do not currently support Bluetooth® MAP. Visit www.UconnectPhone.com for system and device compatibility.

The post Experience The FIAT® 500L: Where More Room Means More Possibilities. appeared first on FIAT Backstage.

Source: http://blog.fiatusa.com/vehicles/experience-fiat-500l-room-means-possibilities/

Experience The FIAT® 500L: Where More Room Means More Possibilities.

Tap into your inner urban explorer and experience the FIAT® 500L: where more room means more possibilities.

FIAT 500L

The “L,” representing larger, is precisely what the FIAT® 500L is compared to its precursor, the FIAT 500. The 500L brings more interior space, more doors, more passenger seating and more fun, all with the iconic Italian style you have come to expect from the FIAT brand.

FIAT 500L Backseat

The efficient new design adds two rear doors and an extra passenger seat to boost both functionality and comfort for up to five people. With 42% more cargo volume then the FIAT 500, the 500L expands the wheelbase over two feet while adding half a foot in both overall height and width to the exterior of the vehicle. You can even savor seamless panoramic view though the expansive greenhouse and optional dual-pane sunroof that exposes natural sunlight for a bright, spacious feel.

multiair

A 1.4-liter MultiAir® Turbo engine, rated at 160 horsepower with 184 ft.-lb. of torque for great flexibility, powers this turbocharged vehicle. A six-speed manual transmission boosts efficiency, while allowing drivers greater control and precision. A unique six-speed dual dry clutch transmission is also optional.

The innovative electro-hydraulic variable intake-valve technology dramatically cuts fuel consumption and reduces carbon dioxide emissions by between 10 and 25 percent.

FIAT 500L

Rather than reaching for your smartphone, the advanced Uconnect® 5.0 in-car technology enables hands-free calling through Bluetooth-equipped smartphones. The system can also “read” texts received on paired phones* equipped with both Bluetooth and Message Access Profile (MAP). You can even reply to text messages by selecting from a list of 18 pre-defined responses – all by using voice recognition.

Uconnect® 6.5 is an additional option that equips FIAT 500L drivers with up to 6.5 inches of touchscreen interface capable of hands-free communication and navigation for even more convenient driving. Both Uconnect® 5.0 and 6.5 come with a one-year SiriusXM Satellite Radio subscription so that you can stay up-to-date on your favorite music and news programs.

The FIAT 500L blends the Italian flair of the original Cinquecento while offering technical solutions for a stylish ride.

For more information on the FIAT 500L visit FIATUSA.com where you can also find a local dealer and schedule a test drive today!

*Voice Text Reply and Voice Texting features require a compatible mobile device enabled with Bluetooth® Message Access Profile (MAP). iPhone and some other smartphones do not currently support Bluetooth® MAP. Visit www.UconnectPhone.com for system and device compatibility.

The post Experience The FIAT® 500L: Where More Room Means More Possibilities. appeared first on FIAT Backstage.

Source: http://blog.fiatusa.com/vehicles/experience-fiat-500l-room-means-possibilities/

FIAT® USA Rings in Auto Show Season

If you’ve been flirting with the idea of buying a new FIAT® 500 or simply want to see for yourself what all the excitement is about, an auto show is the perfect opportunity for you to experience the Italian-inspired 2014 FIAT 500 lineup firsthand.

Each year, we try to give a sneak peek into the stylish features we’ve had hiding up our sleeve. In past years, you may recall we introduced the FIAT 500 Abarth at the North American Auto Show in 2012 or the FIAT 500c Beach Cruiser that debuted at SEMA the same year.

 FIAT SEMA 2012

 Each auto show offers a unique experience, so be sure to visit us at one of the shows listed below or one in your area.

What are you most excited for this auto show season? Let us know what you’re looking forward to in the comments below.

 

The post FIAT® USA Rings in Auto Show Season appeared first on FIAT Backstage.

Source: http://blog.fiatusa.com/events/2013-auto-show-season/